The gift of enhanced online customer service

Synthetix UK: Avinity, well-known and respected for their customer loyalty, employee engagement and supply chain management programs chose Synthetix to enhance their online customer support for their latest gift card service, GiftChoice.

The GiftChoice service will be launched online and in Argos and Sainsburys stores throughout the UK offering customers the choice to purchase giftcards in denominations of £25 or £50 to redeem at over 30 brands. Hoping to eliminate the days of unwanted gifts that get left in a drawer, customers unsure of what to buy will be able to redeem gift codes from a wide range of their favourite retailers.

Avinity chose Synthetix FAQ self-service to enable customers to find answers and information simply and quickly, especially with the festive period predicted to increase visitor spikes to their website.

Neil Spalding, Head of Channel Sales at Synthetix said, “It’s an honour to partner with a company who are so passionate about creating strong commitment and trust levels for businesses and their customers. We look forward to working closely with Avinity to enhance the ongoing dialogue they have with their customers.”