Automotive giant, Toyota switches their customer experience to top gear

The world’s fifth-largest company joins the prestige Synthetix client list

Synthetix are proud to add Toyota, the Japanese multinational automotive manufacturer, well-known for its management philosophy and the world’s first mass-market hybrids, the fifth-largest company in the world by revenue, to our prestige client list.

Toyota chose Synthetix to assist in enhancing their online customer experience by deploying integrated FAQ Search across their brand websites to enable customers to find instant, accurate answers to their questions 24/7 using natural language search. Synthetix also deployed an Agent Knowledge-base within their contact centre to assist contact centre agents with the means to answer customer queries quickly, consistently and accurately.

Toyota’s motto is to apply their know-how in ways that benefit people, the community and the planet, embracing innovation that can deliver on this promise. Which is why they also invested in Visual IVR, one of the most successful and compelling web self-services tools currently available, proven to greatly enhance customers experience and encourage self-service.

Neil Spalding, Head of Channel Sales at Synthetix says, “We feel really privileged to work alongside such an innovative conglomerate who are embracing technology to assist their staff and to meet the needs of their customers’ expectations. We look forward to working closely with Toyota to enhance the ongoing dialogue they have with their customers.”